B+LNZ/MPI/Bragato Research Institute/NZ Wine
B+LNZ, Bragato Research Institute (BRI) and NZ Wine want to understand the global market potential for regenerative agriculture (RA) for NZ's red meat and wine sectors - based on growing interest from consumers, producers / processors, government and regulators in more sustainably produced foodWe will do this through consumer and expert / industry research in our key red meat and wine export markets, as well as an exploration of attitudes toward regenerative agriculture amongst farmers, processors, and wider stakeholders within New Zealand.